Aims
https://ekd.odisee.be/pages/opokerndoel.aspx?OID=17916&OPLID=63&taal=N
- Entrepreneurship is the driving force of prosperity and welfare: this course works to raise the awareness of these.
- Each individual hides creativity: this course aims to activate the creativity of the individual student
- This course focuses on the skills needed to successfully start your own business: thinking out of the box, analysing, planning in a structured way, being able to anticipate
The focus is also on competencies that are needed to start up a business. The programme of covers all important aspects of launching a business from the initial idea to a business plan.
Previous knowledge
General admission requirements and prerequisites: check the education and examination regulations
Is included in these courses of study
- Bachelor in het bedrijfsmanagement (Brussel) (Afstudeerrichting accountancy-fiscaliteit) 180 ects.
- Bachelor in het bedrijfsmanagement (Brussel) (Afstudeerrichting marketing) 180 ects.
- Bachelor of Business Management (Brussels) (Specialisation Marketing) 180 ects.
Activities
3 ects. Ready to start your own business (B-ODISEE-OBB33a)
Content
In this course, we're going to experience the journey you will take as an "entrepreneur" or "start-up" to create your own business. We will use certain models to instigate "a business idea", finetune it with the necessary information to frame it into the market, challenge this with your own experience and others and prepare it for a possible launch ...
This course is for students who are having a "concrete" business idea in mind and they would like to start it up. This course will help you to build up a first draft of business plan, that will be presented to a jury.
In general, we will use the following structure:
A) Dream
- Nature of entrepreneurship: generating new business ideas / Opportunity identification
- From business idea to business opportunity and from business story to business plan
- Business Canvas Model
B) Create:
- Business strategy and SWOT analysis (customers, trends, motivation/confidence...)
- How to build a competitive advantage
- Possible Partners
--> building up a first business plan
C) Do:
- Presenting and pitching your business plan
For this course, we will work together with VLAJO and its external partners.
Course material
Course material (presentations, online materials, recommended articles, ...) will be provided on Toledo
There might be a cost of 15 Eur per student for working together with an external partner or guest lecturers. More information will follow at the beginning of the academic year.
Format: more information
Assignments
Evaluation
Ready to start your own business (B-ODISEE-O71340)
Explanation
Assessment | Grading scale |
---|---|
TOTAL | 1-20/20 scale |
COURSE EVALUATION PRINCIPLES
Evaluation Methods:
- oral exam
- paper & presentation
- peer assessment
Question methods:
- open questions
______________________________
1st exam period
There are 40 points in total:
- 20 points: written Business plan
- 10 points for written document (group)
- 10 points for presentation (group)
---> both parts are "weighed" by their "individual" vs the "group" score (positive or negative factor) coming from the peer evaluation (individual)
- 20 points: oral exam with open questions about theory and/or the business case (individual)
ADDITIONAL COURSE EVALUATION GUIDELINES (as part of BBM/BL-policies)
- What do you have to do when you are ill during assignments/tests/presentation or absent during an exam? Please apply the BBM-absence policy as published online at https://www.odisee.be/bedrijfskunde-jouw-afwezigheid-melden (for students of BM) and at https://www.odisee.be/en/bachelor-business-management-brussels/reporting-your-absence (for students of BBM)
- You need to submit authentic, original work for your course assignments, presentations and open book exams (no copy/paste from AI tools). The BBM-AI & authenticity policies are published online at https://www.odisee.be/en/bachelor-business-management-brussels/bbm-practical-information. Deviation from this policy is only possible if the course lecturer explicitly allows use of AI-tools via TOLEDO announcement or in course material or assignment instructions
- This course has an online, on campus exam where the BYOD (Bring Your Own Device)-policy fully applies. The BYOD-policy is published online at https://www.odisee.be/en/bachelor-business-management-brussels/bbm-practical-information
- For this course, you cannot use an explanatory dictionary during course tests and exams
Information about retaking exams
Evaluation Methods:
- oral exam
- paper
Question methods:
- open questions
______________________________
Retake exam period
There are 40 points in total:
- 20 points: written Business plan (individual)
- 20 points: oral exam with open questions about theory or the business case (individual)
- What do you have to do when you are ill during assignments/tests/presentation or absent during an exam? Please apply the BBM-absence policy as published online at https://www.odisee.be/bedrijfskunde-jouw-afwezigheid-melden (for students of BM) and at https://www.odisee.be/en/bachelor-business-management-brussels/reporting-your-absence (for students of BBM)
- You need to submit authentic, original work for your course assignments, presentations and open book exams (no copy/paste from AI tools). The BBM-AI & authenticity policies are published online at https://www.odisee.be/en/bachelor-business-management-brussels/bbm-practical-information. Deviation from this policy is only possible if the course lecturer explicitly allows use of AI-tools via TOLEDO announcement or in course material or assignment instructions
- This course has an online, on campus exam where the BYOD (Bring Your Own Device)-policy fully applies. The BYOD-policy is published online at https://www.odisee.be/en/bachelor-business-management-brussels/bbm-practical-information
- For this course, you cannot use an explanatory dictionary during course tests and exams